Founded in 1958, and part of the Intercounty Baseball League (IBL), the Hamilton Cardinals, under new ownership, are celebrating their 65th anniversary this upcoming season by updating their brand identity from being mistaken as an affiliate of the St. Louis Cardinals. Being the second oldest sports team in Hamilton, it was time for the teams identity to better reflect the character and history of the city this ball club calls home.
Client: Hamilton Cardinals
Hamilton Cardinals Rebrand Scope:
- Discovery & Strategy
- Brand identity
- Custom Typeface
- Jersey Design
- Anniversary & Stadium Branding
DESIGN PROCESS
HAMILTON CARDINALS IDENTITY
UNIFORM DESIGN
CUSTOM TYPEFACE
ADDITIONAL LOGOS
