Supply & Demand Beer and Pizza
When London, Ontario's beloved Beerlab! evolved into Supply & Demand Beer and Pizza, the brewery needed an identity that reflected its next chapter. Known for small-batch experimentation and an ever-changing lineup of beers, the challenge wasn't simply creating a new logo, it was building a flexible brand system capable of growing alongside the brewery's creativity.
The result is a handcrafted visual identity inspired by the personalities behind the brand, balancing authenticity, approachability, and individuality across packaging, merchandise, and the taproom experience.
Branding / Custom Type / Illustration / Packaging / Digital / Print
The result is a handcrafted visual identity inspired by the personalities behind the brand, balancing authenticity, approachability, and individuality across packaging, merchandise, and the taproom experience.
Branding / Custom Type / Illustration / Packaging / Digital / Print
